Talk to Franz

GEO and AI search · 09

GEO and AI search.

GEO is SEO on new surfaces, and full of hype. I measure how AI assistants cite you and what that traffic is worth.

You hire me when

  • Your board asks about ChatGPT.
  • Nobody knows whether ChatGPT mentions you.
  • A vendor sells you GEO tools.

What you get

  • AI visibility report: mentions and citations per query.
  • Citation analysis for AI answers.
  • What your AI referral traffic is worth.
  • GEO KPIs and a test backlog.

From real jobs

  • A national news agency, 2025: ChatGPT citations, plus a fact check of a vendor's AI-search claims.
  • A city government, 2025: AI Overview check over 1,371 queries, and an AI relevancy report built with my own tool.
  • A job marketplace, 2025: a GEO day with its team.
  • A pharma company, 2025: a GEO report over 300 queries.
  • My benchmark of about 40 sites: AI referrals are 0.01 to 0.97 percent of traffic. The keynote at JETZT GEO/SEO 2026.

Teams like yours

Some of our customers

News publishers

Dailies, agencies, broadcasters: Google News, Discover, training.

Examples

Marketplaces and job platforms

Real estate, jobs, cars: list pages decide traffic.

Examples

Health and pharma

Health portals, medical education, pharma: YMYL topics.

Examples

Public sector and institutions

Government, chambers, the post: many stakeholders.

Examples

Workshops for this

All workshop formats

SEO & GEO Workshop

Your departments leave with one prioritised task list for ranking in Google and being cited by ChatGPT, Gemini and AI Overviews.

1 to 2 days, or three sessions

The workshop

AI Content System Workshop

You build an automated SEO and GEO content machine and publish a live site on the same day.

1 day

The workshop

Something else in the way?

How consulting works