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SEO · 03

Technical SEO.

Most traffic problems are technical problems in disguise. Three tests find most of them on any site: PageSpeed Insights, the page without JavaScript, and the Search Console live test.

You hire me when

  • Google indexes the wrong pages.
  • Your site runs on React, Vue or Angular.
  • You have no idea which page types earn traffic.
  • You want tickets, not a PDF.

What you get

  • SEO tests on key page types, re-run as proof.
  • Markup specs: the HTML each page type must ship.
  • JavaScript specs Google can render.
  • Page-type matrices for landing pages at scale.
  • Audits as prioritised tickets.
  • Structured data audits, including Google for Jobs and author markup.

From real jobs

  • 60-plus sites through the SEO tests since 2016.
  • A price-comparison platform: page-type matrix for automated landing pages.
  • A video platform: AJAX lazy-load spec against duplicate content.
  • A tour operator, 2026: 49-URL audit, 31 tools.
  • An official gazette, 2026: 174 job ads audited, 40 of 40 without salary, employment type and location markup.
  • A boat-rental platform: SEO tests re-run almost monthly until the to-do list was 95 percent done.