Search data and traffic forensics.

You hire me when

• → Traffic dropped, cause unknown.
• → A core update may have hit you.
• → Analytics numbers disagree.

What you get

• → API reports: year over year, clusters, brand vs non-brand.
• → Core update impact analysis.
• → Hypothesis-driven traffic-loss diagnosis with a findings workshop.
• → Analytics and consent-tracking fixes, debugged down to the request.

From real jobs

• → A real-estate marketplace, 2026: list-page traffic loss, hypothesis by hypothesis.
• → A national daily, 2026: every number traced to Search Console, GA4 or Wayback.
• → A headless CMS company: about 40 Python scripts against the Search Console API.
• → A pharma company: a GA4 consent-tracking bug found in HAR files.
• → A London fintech: an analytics setup that loaded 3.6 seconds late, fixed.