Talk to Franz

Workshop · 1 day

Dev Thinking Workshop.

Marketing, product and content people learn to think like developers and to work with them.

For

  • Marketing teams
  • Product teams
  • Content teams
  • Everyone who works with developers

Is this you?

  • Friction between marketing, product and development
  • Requirements that get lost in fluffy language
  • Project drama that slows the team down

You walk away with

  • How to think like a developer
  • How to work with developers, coders and IT
  • A shared way to settle project drama
  • Clearer thinking about your own work

What we cover

  • Goals
  • Code: programming, tests, refactoring, the beauty of beautiful code
  • Exact versus fluffy language
  • Motivation: intrinsic and extrinsic
  • Dev reality check: probability, uncertainty, dependencies
  • Reasoning: why things are the way they are
  • Requirements, limitations, outcome: who wants what, IS and SHOULD
  • Organisation: dev and marketing, dev and product, dev and management
  • Good meetings
  • Juniors, mid-level, seniors and 10x programmers
  • Feedback to developers and from developers

From real workshops

  • Over 20 years of working with developers; a developer myself and organiser of Austria's biggest developer meetup.